The EOS lip balm comes in many different flavors. There is sure to be a flavor for everyone’s style and character. There are many flavors, but here’s a few to choose from.
Summer Fruit. This EOS lip balm is apart of the Smooth Sphere collection. It is loaded with moisture that contains fruit flavors of strawberry, blueberry, and peach. It is 100% natural, free of paraben and petrolatum. It contains shea butter as well.
Sweet Mint. It has a refreshing mint flavor. It will leave your lips hydrated and smooth. It rolls on clear and contains natural ingredients.
Acai Blueberry. It is a lip balm provided by EOS that will give your lips a healthy pick me up. It is full of antioxidants. It is an organic lip balm with flavors of blueberry and acai flavors.
Coconut Milk. This lip balm is visibly and physically soft. It has flavors of coconut and promises to leave your lips feeling soft to the touch.
The EOS lip balm brand was founded by Jonathan Teller and Craig Dubitsky and co-founded by Sanjiv Mehra, who is also the managing partner. EOS means Evolution of Smooth. The idea came from Teller and Dubitsky because they wanted to provide a lip balm catered to the millennial generation. They were tired of seeing the traditional unisex type of lip balms that often filled the shelves. Click target.com for details.
Their strategy involved creating lip balms that were full of cute designs to attract a group of women consumers. Useful link here. They realized that women had a great need for lip balms as apart of their makeup routines. They provided lip balms of different colors and flavors. EOS lip balms are also made of natural ingredients to nourish the lips. They became a hit in the makeup and fashion industry, selling over 1 million lip balms a week! Follow EOS on facebook.com
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